group project for a marketing plan my part is just calendar and metrics

  1. Calendar: Month by month schedule of plan & potential expenditures
    1. Seasonal adjustments
    2. Industry schedule of events
  1. Metrics: Tracking outcomes against calendar milestones
    1. Revenue vs plan
    2. Revising calendar as needed

The company name is Autism MVP. The requirement is attached below, and the parts that other group member wrote is also attached. I need an outline and the parts of essay, which is just an explanation that clarify my parts, and I can use the my parts of the essay to explain the contents of calendar and metrics in the presentation. The parts of essay can be around 350 words. Please use some common words and simple grammar.

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